Pajamas: New Trend to Wear on the Streets

For the season, designers are inspired by comfort and lightness, and create models of clothes to be worn day by day based on men’s pajamas. So, after reaching the trend status, thanks to the Dolce & Gabanna 2009 summer parade, the pajama-style sets are back, composed of usually silk and printed pants and shirt.

However, Stella McCartney, Louis Vuitton, Lanvin, Emilio Pucci and Salvatore Ferragamo were some of the brands that invested in the idea and put on the spring/summer runway looks in pajamas, fluid and comfortable. Soon, among the personalities who started joining this trend is Jessica Alba, in a model of poas, and Rihanna, in a blue and gold pajama look; Such as Anna Dello Russo, chief editor of Vogue Japan.

The trend of pajama-style pieces, however, requires quality fabrics and loose, lightweight and fluid trim. Colors and prints should encompass sophisticated shades such as black, navy, wine, oil and military-green combined with monochrome productions in the form of artsy, abstract, paisley or digital mini-prints of stripped patterns.

However, every day, other brands begin to create comfortable, unstructured pieces of fabric and soft fabrics, in the form of pajama-type sets. The trend still divides many opinions, so the challenge then lies in balancing comfort with elegance.

However, it is possible to produce classic compositions, modern and elegant adopting the reference. So for those who want to bet on the style of the pieces, it is important to pay attention to the accessories and shoes used, which should be elegant and luxurious, so that an extremely stripped-down look is not created.

Also choose to mix comfortable and formal pieces, such as pajama-style pants allied to a shirt, for example. A sweater dress under a structured jacket. Used separately, pajama style pieces can match blazers, shirts, or blouses of other fabrics; Such as the look can be formed by combining silk, cotton or flannel with tailor-made pieces.

However, there are also pieces that contain both built-in information, such as a shirt made of tricoline, model-style, Or a pair of trousers that have a tailor-made model in sweatpants.

Metallic accessories such as necklaces, bracelets and scarves are also good allies of this trend. And to complement, the makeup should be slightly natural; Already the hair, must be purposely a little untidy.

Thus, the characteristics of pajama looks are an unpretentious and fun look, proposed for use in both more casual and party compositions. On national catwalks, brands such as Animale, Triton and Fernanda Yamamoto inserted the outfit in their creations for winter 2012.

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